About Us

Welcome to Savvy Style!

At Savvy Style, we believe fashion should be fun, empowering, and accessible to everyone. That’s why we offer stylish, on-trend pieces in sizes S-3X - so every woman can feel confident in what she wears.

Founded by Erin Swinger, a Media Communication and Fashion Merchandising graduate from ETSU, Savvy Style was created to bring affordable, size-inclusive fashion to Johnson City and beyond. Whether you’re shopping online or at a pop-up event, we’re here to help you find pieces that make you feel your best.

Thank you for being part of the Savvy Style community!

“She is clothed with strength and dignity.”
-Proverbs 31:25